Movie Analysis The Talented Mr Ripley Essay Example

Movie Analysis The Talented Mr Ripley Paper Analyse how symbolism was used to highlight the purpose of the visual or oral text(s). In the film The Talented Mr Ripley, directed by Anthony Minghella, symbolism was used to highlight the importance of the idea of binaries not fitting when it comes to humans. The symbols used to explore this idea are clothing, mirrors and water and the scenes these symbols have been portrayed in are the scene where Tom lies about attending Princeton, the â€Å"May I† scene, and in Dickies death scene. The film techniques used to really highlight these key symbols and the idea they are representing are lighting, camera angles, costume and dialogue. The first time symbolism was used to highlight the idea of binaries not fitting when it comes to humans is during the start of the film where Tom wears a Princeton jacket and lies about attending the school when he does not. The symbol being used in this is clothing. From the very start we can clearly see that Tom is a liar, but we are tricked into feeling almost sympathetic toward him. He is introduced to us as a poor young man who is obviously intrigued with the idea of being wealthy and important, thus the reason he lies to Dickie’s father about attending Princeton. The first thing Dickie’s father notices about Tom is â€Å"his† Princeton jacket, so he approaches Tom which makes him feel very important and says, â€Å"We couldn’t help noticing your jacket.† There’s a close up shot on Tom’s face and half of it is shadowed which I consider to be foreshadowing as it shows Tom’s reactions and emotions and shows us how easy it is for him to lie, it also shows that Tom from the very beginning is never fully exposed, he always has secrets. Normally, as humans we would see lying as something wrong, but in Tom’s case, we let it slide and don’t really think of the severity or impact that this lie could cause because the director purposefully wants us to feel sympathetic towards Tom because it makes hi We will write a custom essay sample on Movie Analysis The Talented Mr Ripley specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Movie Analysis The Talented Mr Ripley specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Movie Analysis The Talented Mr Ripley specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

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buy custom American Airways essay The Pan American World Airways Flight 103, third daily scheduled transatlantic flight from the British capital, London Heathrow Airport to Americas New Yorks John F. Kennedy International Airport. In the year 1988 the month of December, on a Wednesday, the aircraft flying this route- a Boeing 747-121, which took the name Clipper Maid of the Seas, was destroyed by a bomb. Having registered N739PA, shortly was bombed and killed all of it is 243 passengers and the 16 crew members. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body (Alder, 2008). The rest of the wreck was able to scatter at an approximate of 50 miles of distance. It is also recorded that eleven other people were killed in Lockerbie, to the south of Scotland, as a result of the section of the plane fell in the town and destroyed several houses that added to causality level of a total of fatalities of 270. The Gulf Wer triggered by the Iraqi invasion of Kuwait on August 2, 1990 sent fuel prices sky-rocketing, which harshly depressed global economic activity. This in turn caused a sharp slimming down of worldwide air travel demand, this plunged the profits obtained from operations including Pan Am's chief transatlantic routes into deep losses. Flight 103 was over Lockerbie when it exploded. Many residents explained the sky lighting up and a large, deafening roar. People who the plane immediately saw it come down quickly to pieces. It was witnessed by the large pieces of the plane scattered on the ground right in the field, at the backyard and on faces and on the roof tops. The plane was already on fire before it even hit the ground. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. This is because fuel from the plane was already on fire and as a result. As a result, the event is also known as the Lockerbie bombing (Aruba, 2011). Pan American World Airways (Pan Am) was founded on October 27, 1927 seeing that United States of America primary global airline. The petite industry began flying air correspondences connecting Key West, Florida and Havana, Cuba. Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. This undermined the traveling public's confidence in the viability of the reorganized Pan Am pushing the firm to sink further. Pan Am Flight 103 taxied out of the gateway at Heathrow airfield in London by 6:04 p.m. scheduled December 21, 1988 - four days previous to Christmas. The 243 passengers and 16 crew members were preparing themselves for a comparatively lengthy journey to New York. Following taxiing for a few minutes, Flight 103, on a Boeing 747, took-off at 6:25 p.m. They had no thought that they simply had 38 extra minutes to survive. This effect was able to displace an approximate of 1500 tons of dirt (Alder, 2008). At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. . Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day (Aruba, 2011). Via 6:50 p.m., the aircraft had assumed 32,002 feet. At 7:00 p.m., the aircraft exploded. Control had now been providing voyage 103's permission to initiate its deep-sea section of their flight to New York, when Flight 103's jinx went off their radar. A moment soon the one large blip was replaced with manifold blips traveling downwind. . It is recorded that among the 259 people who died, 179 of these people were of American origin. Over and above, it bombing brought a lot of fear and security among the people of America. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. However it is not defined on the terror of the bombing as to the regard of the crash, this bomb and its aftermath was just the most recent in a string of similar events. This is thought to be a revenge of the bombing that was ordered by President Ronald Reagan in the Berlin night club at the Libyas capital and the Libyan city of the Benghazi in the year 1986, which took the name Clipper Maid of the Seas, was destroyed by a bomb. Having registered N739PA, shortly was bombed and killed all of it is 243 passengers and the 16 crew members. This effect was able to displace an approximate of 1500 tons of dirt (Alder, 2008). Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day .At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. The rest of the wreck was able to scatter at an approximate of 50 miles of distance (Aruba, 2011). For the inhabitants of Lockerbie, Scotland, their shock was just about to instigate. "It was like meteors falling from the blue," described a local Ann McPhail. The 243 passengers and 16 crew members were preparing themselves for a comparatively lengthy journey to New York. This effect was able to displace an approximate of 1500 tons of dirt. Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. Following taxiing for a few minutes, Flight 103, on a B oeing 747, took-off at 6:25 p.m. They had no thought that they simply had 38 extra minutes to survive (Aruba, 2011). Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day Flight 103 was over Lockerbie when it exploded. Many residents explained the sky lighting up and a large, deafening roar. People who the plane immediately saw it come down quickly to pieces. Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gne is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day It was witnessed by the large pieces of the plane scattered on the ground right in the field, at the backyard and on faces and on the roof tops. Pan Am would develop to provide mainly key Latin American cities by the early 1930s (Alder, 2008). To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day. The plane was already on fire before it even hit the ground. This is because fuel from the plane was already on fire and as a result. Some part of the plane that landed on the house tops caused the houses to catch fire as they greatly exploded (Aruba, 2011). It is recorded that one of the planes wings hit the ground in the southern of Lockerbie. The effect of this was that high that it created crater of 155 feet long. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. The rest of the wreck was able to scatter at an approximate of 50 miles of distance (Burns and Mitchell, 2006). Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. It is an estimate of 21 houses of the town of Lockerbie that were destroyed but the number could be higher and 11 people were left death. This meant that the death toll was 270 in total that is 259 aboard the plane plus 11 on the ground (Alder, 2008). The number of those who died was from 21 countries, but the large proportion of these people came from United States of America. It is recorded that among the 259 people who died, 179 of these people were of American origin. Over and above, it bombing brought a lot of fear and security among the people of America. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. However it is not defined on the terror of the bombing as to the regard of the crash, this bomb and its aftermath was just the most recent in a string of similar events. This is thought to be a revenge of the bombing that was ordered by President Ronald Reagan in the Berlin night club at the Libyas capital and the Libyan city of the Benghazi in the year 1986. Pan Am would develop to provide ma inly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result (Aruba, 2011). Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day. This was a belief in the peoples mind that it was retaliation for those bombing in Libya. The petite industry began flying air correspondences connecting Key West, Florida and Havana, Cuba. Pan Am would develop to provide mainly key Latin American cities by the early 1930s (Alder, 2008). In the year 1988, the USS Vincennes (a U.S. guided missile cruiser) deliberately shot down the Iranian passenger jet hence killing 290 people on the spot were on board. It was evident this caused as much horror and sorrow as the explosion on Flight 103. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day The U.S. administration claims that the USS Vincennes erroneously recognized the passenger airplane as an F-14 fighter jet (Aruba, 2011). Other individuals believe that the terror attack over Lockerbie was in revenge for this disaster. It is after the air crash that the article in the Newsweek stated, Right after the crash, an article in Newsweek stated, "It would be up to George Bush to decide whether, and how, to retaliate" Does America have any more right to "hit back" than do the Arab countries? (Burns and Mitchell, 2006). This was followed up by an extensive research based on the investigation to what caused the 103 Pan Am Flight to come down. This involved an interview of 15,000 people and examined 180,000 pieces of evidence among the 40 countries. The findings were as follows that the bomb was made from a plastic explosive Semtex and was activated by a timer. This bomb was hidden in a Toshiba radio cassette player which also placed inside a brown Samsonite suitcase. The question that remained unanswered was who actually put the bomb in the suitcase and how it got into plane. According to the investigators they believe they received a big break when a man and his dogs went through the forest of about 80 miles from Lockerbie. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie (Aruba, 2011). Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body. In that cause of walking they found a T- shirt which later turned out to have pieces of the timer in it. After this, it followed a trace of the T-shirt as well as the maker of the timer. The investigators felt confident that they had known who the maker of the T-shirt was and hence who bombed the Flight 103- Abdelbaset Ali Mohmed al-Megrahi and Al Amin Khalifa Fhimah. The Pan American World Airways Flight 103, third daily scheduled transatlantic flight from the British capital, London Heathrow Airport to Americas New Yorks John F. Kennedy International Airport. In the year 1988 the month of December, on a Wednesday, the aircraft flying this route- a Boeing 747-121, which took the name Clipper Maid of the Seas, was destroyed by a bomb (Alder, 2008). Having registered N739PA, shortly was bombed and killed all of it is 243 passengers and the 16 crew members. It is also recorded that eleven other people were killed in Lockerbie, to the south of Scotland, as a result of the section of the plane fell in the town and destroyed several houses that added to causality level of a total of fatalities of 270. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body (Aruba, 2011). The petite industry began flying air correspondences connecting Key West, Florida and Havana, Cuba. Pan Am would develop to provide mainly key Latin American ciities by the early 1930s. . Pan Am would develop to provide mainly key Latin American cities by the early 1930s. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day. To the gone is one of Pan Am's before time Fokker F-7 aircraft. Operations were rationalized and thousands of employees retrenched. Some feared such efforts would compromise safety, especially if necessary maintenance was deferred to save money, but these fears proved groundless contributing to the continued sinking of the Pan Am airline (Aruba, 2011). The history records that in the year 1935 Pan Am would start the Trans-Pacific service to Manila right in the Philippines through Hawaii, midway Island, and Guam. This later meant that thereafter the Manila service would extend onto Macau and Hong Kong. This service was initially inaugurated with the famous Martin 130"China Clipper" flying boat which is seen on the right. Other individuals believe that the terror attack over Lockerbie was in revenge for this disaster. It is after the air crash that the article in the Newsweek stated, Right after the crash, an article in Newsweek stated, "It would be up to George Bush to decide whether, and how, to retaliate" Does America have any more right to "hit back" than do the Arab countries? This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body (Alder, 2008). In the year 1939 Pan Am started a Trans Atlantic service with the Boeing 314 Yankee Clipper. This resulted to two different ways to operated on this point in time. The first one was the northern route that did include stops in Newfoundland and Ireland en route to South Hampton. The southern direction operated passing through Bermuda the Azores en route to Lisbon, Portugal Marseille, France. These routes would be abridged and eliminated as warfare spread all through Europe with the outburst of World War II. The 243 passengers and 16 crew members were preparing themselves for a comparatively lengthy journey to New York. Following taxiing for a few minutes, Flight 103, on a Boeing 747, took-off at 6:25 p.m. They had no thought that they simply had 38 extra minutes to survive. At this time, the eruption of the war Pan Am made them have an extensive experience with the long distance flying than the US Air Force. This greatly helped to offer unmerged assistance directed to the US in buil ding airports all around the world. This included training of the pilots (Aruba, 2011). At the eruption of the war Pan Am had more experience with long distance flying than the US Air Force and was able to offer unparalleled assistance to the United States in building airports around the globe, training pilots, navigators and radio operators, ferrying supplies aircraft as well as flying special critical missions. Pan Am's most famous flight of World War II was carrying President Roosevelt to Africa to meet with Stalin Churchill. The President flew on his birthday and is seen on the right enjoying birthday cake aboard a Pan Am B314 Clipper (Aruba, 2011). The pan Am airline also suffered from skewed financial policies of the federal government who lent other airlines from other countries like Japan at lower interest rate than its own pan Am airline worsening its financial viability. There were also the discrepancies in fees charged on landing from other Airlines which happened to be higher for Pan Am than other Airline companies. By the mid-1970s, Pan Am had accumulated losses and its debts approached high unmanageable figures. This threatened the airline with bankruptcy. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body (Burns and Mitchell, 2006). The rival firms convinced the congress that Pan Am would use its political influence to monopolize most of the US air routes and this led to the authorities repeatedly denying the airline permission to operate within the United States, as a result of an amalgamation with another airline. As a result, Pan Am remained an American carrier operating international routes only which consequently affected its profit margin and the entire financial muscle. This situation was further worsened by the deregulation of most Airline industries which compelled most of the US domestic operators who began competing with Pan Am internationally substantially reducing their market size (Burns and Mitchell, 2006). Pan American decision not to take delivery of the A320s and to put up for sale its delivery positions to Banff meant that the greater part of its short-haul US domestic and European mainline feeder routes, as well as most of its IGS services, continued to be flown with technologically obsolete 727s. This put it at a business disadvantage against rivals operating state-of-the-art aircraft with a greater passenger appeal facilitating its operational and financial woes. On December 21, 1988, the terrorist bombing of Pan Am flight 103above Lockerbie, Scotland,resulted in 270 dead Pan Am's iconic image had made it a constant target for terrorists, resulting in many travelers avoiding the airline as they had begun to associate it with danger. The firm was also found to be suffering from security lapses which led to it being fined by the FAA to the advantage of other rival airlines that suffered less damage over the same. This effect was able to displace an approximate of 1500 tons of dirt. At four miles, the nose of the plane was able to discover in the town of Lockerbie. Many of those witnessed this circumstance, humorously said that this reminded them of the nose of the fishs head cut from its body (Alder, 2008). The Gulf War triggered by the Iraqi invasion of Kuwait on August 2, 1990 sent fuel prices sky-rocketing, which harshly depressed global economic activity. This in turn caused a sharp slimming down of worldwide air travel demand, this plunged the profits obtained from operations including Pan Am's chief transatlantic routes into deep losses. These unexpected events constituted an additional major blow to Pan Am, which was still reeling from the 1988 disaster. All these events forced Pan Am to sell most of its routes serving London Heathrow arguably Pan Am's most important international destination to United Airlines leading to subsequent cost cutting measures accompanied by the elimination of 2,500 jobs which represented 8.6% of its total work force (Burns and Mitchell, 2006). After so many challenges in the Pan Am airlines it set out to re launch in 1991 which was accompanied by additional costs. Pan Am continued to sustain deep losses as result. Its revenue throughout the re launching year of 1991 fell short of what had been anticipated in the reorganization plan, with claims that Pan Am was losing millions of dollars a day. This undermined the traveling public's confidence in the viability of the reorganized Pan Am pushing the firm to sink further (Alder, 2008). Due to pressure to survive, Pan Am airlines cut wages and other terminal benefits, but this strategy resulted in strikes and worse productivity. Operations were rationalized and thousands of employees retrenched. Some feared such efforts would compromise safety, especially if necessary maintenance was deferred to save money, but these fears proved groundless contributing to the continued sinking of the Pan Am airline (Burns and Mitchell, 2006). Inconsistent management practices experienced by the Pan Am airline were also responsible for the performance dwindle that led to its ultimate downfall. This was attributed to frequent management turnover with varying policies that affected the flow of operations in the firm (Burns and Mitchell, 2006). Buy custom American Airways essay

Technology and the Future of the Hotel Industry Research Paper

Technology and the Future of the Hotel Industry - Research Paper Example In the last decade, Information Technology did change the lodging industrys plans, controls, and manages operations. The growing demands in the hotel industry are very many the demands are largely brought about by globalization, increased security threats and needed for controls in business (Solomon, 2008). The hotel industry is starting to use kiosks and self-service technologies to change the hotel industry (Solomon, 2008). Through globalization, technology has had great impacts on the hospitality industry several ways: organizational culture, management styles and organizational structure. These three ways shape up how an organization is set up from its decision-making offices to the operations department (Solomon, 2008). This paper, therefore, seeks to draw important regions upon which technology influences the hotel industry. Proper insight will focus mainly on operations, and customer experiences and relations in the hotel environment. It is a report and not a research paper as it may seem to appear. Hotel industry is affected by various issues regarding security from a global to a local perspective respectively. The ability to assure a tourist that, they are safe in a given destination can mean a lot to the proprietors of a given hotel business line (Solomon, 2008). Security threats have made the industry suffer several setbacks that can only translate into losses worth billions of dollars (Kasavana and Cahill, 2003). Travel bans are offered to countries with such security issues, and they incur up to millions of dollars in losses, which can only mean that even the internal operations of such a countrys hotel is affected. Back at home, when the hotel is prone to high instances of theft, and robbery consumers of their products feel more paranoid to visit such establishment (Kasavana and Cahill, 2003). It can only mean that such organizations are closed, and jobs

Why are International Boundaries so Frequently the Source of Conflict Essay

Why are International Boundaries so Frequently the Source of Conflict between States - Essay Example Boundaries define a geographical or a political entity or a legal jurisdiction that is entitled to a nation and in this regard a government, state or any other administrative divisions. Borders can be defined as a buffered zone that separates between two or more geographical regions. Some of the borders are fully or are partially controlled and crossing from one point to another can be legal or illegal. Therefore boarders can be termed as anything the separates between two geographical entities which may be defined by a political entity or which can be defined by any other term that can distinguish between two regions. International boundaries are therefore areas that separate two or more nations and defined that legal jurisdiction of any state or any government. (Glassier, 1999) Unlike in the modern times when we are having some more defined border regions, borders in the past were not clearly marked or clearly defined and were just placed as neutral zones which were known as marchlands. Marchlands were, therefore, natural zones which were considered to be under no authority of any other legal entity but were sometimes placed under the authority of the international community. For example, the border conflict between Saudi Arabians border with Kuwait and Iraq was set up as a buffer zone or no man zone and placed at the and of the international community but they have recently been abolished and clear partitions created. Therefore there has been a trend in which the marchlands have been replaced by clearly defined and demarcated borders although there are still some marchlands especially in the long-standing border conflicts like between Ethiopia and Eritrea. (Taylor, 1995) Therefore as countries take a legal stance to protect their borders, there are some restrictions that are placed on the border for those who want to come in and out of the border geography. Therefore there is some border control that is given to each legal entity and which is extended to access for the region ethics through land, air or through seaports. Under the internals law, every country is given the right to put in place its own border definition laws that restrict or puts in place the conditions that have to be met by a person or animal that is entering or leaving that boundary region. In most practice password and visas are used as entry documents to border regions. These are legally abiding documents that are used to restrict the entry of people or animals in or out of these regions. This is meant to regulate the flow of immigration in a region especially when it comes to economic aspects of this immigration. The issue of immigration has apparently been one of the major caus es of conflict between nations. (Vinokurov, 2005) Therefore we can say that boundaries are persistent elements that define political geography in the world. It is very well reflected in the political, economic and social makeup of different legal entities in the world which define nations and states. A national boundary is one of the key areas that are given a lot of security by the armed forces of any nation or state and the reason behind the formation of the modern military might and personnel is to protect the boundaries of these regions. (Minghi, 2001) Â  

The History and General Overview of Gay Marriages Research Paper

The History and General Overview of Gay Marriages - Research Paper Example Thirty eight states in the US have adopted provisions that prohibit same sex marriage. This is achievable through the adoption of the â€Å"defense of marriage† provisions in the US constitutions. Universally, marriage means a legal union between a man and woman. The couples become husband and wife in the institution of marriage. There are various states known to ban same sex marriages and gender (Samar 54). In the twenty states of US, they have placed this language when it comes to their state constitutions. An additional ten states have legislative language that adopts the restrictive language. This does not include Washington and Maryland as of this year (2012) they adopted laws that allowed same sex marriages. Currently, there are also six states and the District of Columbia permits marriage by persons of the same sex. The highest courts in Massachusetts, Connecticut and Iowa ruled that the state's constitution did recommend same sex partners to be accorded similar rights as the opposite sex. In DC, New York, Vermont, and New Hampshire, their legislative organs have passed legislative changes to allow same sex marriage (Samar 55). The above mentioned states perform same sex marriages. ... Marriage in different states is a secular activity, and the government should not start making laws just because religion demands (Samar 55). Marital Benefit Gay couples deserve to enjoy the benefits other married couples do enjoy. Such benefits will include shared ownership and having the decision making capacity. Marriage is more than just a legal status. The legal status is instrumental in regards to the subject of tax, ownership of property, benefits from the insurance, and agency laws. It can also affect serious medical decisions (Samar 55). Medical decision includes instances of personal incapacitation or surgery. Gay Marriage as a Lifestyle In the today world, homosexuality has become a situation that is acceptable, and there is biological evidence that one been gay is in their DNA. Homosexuality been seen as a deviant sexual behavior for a long time. There are history books and psychological research that supports these allegations. The term lesbian originates from a Greek is land Lesbos (Samar 55). At the same time, there are biological reasons to support homosexuality and the issues of it been genetic are yet to be fully proved. Discrimination of Minorities The foundation of America embraces majority rule, however, a greater deal of protecting the rights of minorities. The Bill of Rights supports the need to protect the rights of minorities, anti slavery, and protection of the equal amendments (Samar 55). This contributes to the opinion that denying gay couples to be married is the same as denying marriage among Hispanic and Black Couples. Should Gay Marriages be supported (NO)? Religion considers it to be Sin Homosexuality is a cardinal sin among various religions around the globe. The basic or societal morals state that homosexuality and gay marriages are

Marketing Plan on Peters Drive In

Marketing Plan on Peters Drive In Introduction We are pretty much all familiar with the local favourite, Peters drive-in, where quality is foundational, while they serving a big population of Calgary milkshakes, burgers, and much more. Even after it was taken over by the new owners, the quality and the traditions are still being served in the form of mouth watering snacks and fast food. Offering fast food that is relatively cheaper than the other fresh made fast food businesses around. With already half a century serving the tasty fast food, Peters has established itself as an iconic business in Calgary. To have the most controlled operations, the multimillionaire co owners refused to have franchise. Peters drive in is a name for consistency and quality. Instead of spending a big amount for media marketing they are still focusing on the overall quality and a service which is efficient. Maintaining a place in the top 50 best burgers in Canada itself says about the love in serving their fast-food (Edwardson, 2017). Having a little competition around this business location they are helping nearly about 22000 Calgarians a week to satisfy their cravings for delicious and quality fast food at reasonable price. Having their menu extremely consistent since the opening day, they still rule the hearts of Calgarians. Positioning Statement Would you like to try the traditional Peters secret sauce, perfectly matched with a chicken burger that will take you into heaven on your first bite? If yes, then you must visit Peters Drive-In. A quarter pound of chicken in this burger with a scrumptious and a mouth-watering experience will satisfy your craving. Peters Drive-In offers the customer more then they think with a Competitive price, yet, staying with the old taste.The flame cooked hamburger patties are thin but perfectly paired with the fresh toppings of lettuce, red grilled onion, tomato, with each bite it will make you feel awesome.It is Juicy, hot, and super tasty.The BBQ sauce and real Canadian cheddar cheese that used in the hamburgers will add a unique taste in the eating (Peters Drive-In, 2017). Peters drive ins current positioning is very effective, but it is not very diversified. The chicken burger may bring a new and exciting change to their burger market. Until now, it had an image of offering beef burgers, milkshakes, and fries, but the chicken burger will add a new flavour in the menu. They have the brand image and ability to go into the new market segment. MARKETING OBJECTIVES Strategic business planning involves making decisions about three variables: objectives, strategies, and execution or tactics (Tuckwell, K. J, 1950). Peters marketing share is to maintain their famous brand for quality and service by providing a consistent customer experience and being persistent in all attitudes regarding quality and using the best ingredients obtainable which it has proved in all sense. Peters Drive-In is very concerned about its brand image. In very short time, it has maintained a reputed status in the society. Age range from 5-75 but the median age of approx. 40 is the main target market of Peters Drive-In. As it is famous for fresh beef burgers, a chicken burger can be the new product that can attract more consumers who are not regulars to Peters Drive-In. Chicken is a preferable source nowadays, as it provides a lower level of artery-clogging nutritional factors. People are more conscious about their health which has influenced fast food industry in past few years. As female are more conscious about their health, a chicken burger can be the great way to appeal to female population in the area. Peters main form of promotion is from the radio. They can open Facebook, Twitter, an Instagram account which would be the attraction of newcomers and younger clients. Community events page can be made which would involve more people to head to their site and with visuals of the food. It can also offer gift cards which can attract new customers. Car shows can be the best option which can bring the classic Peters image back, and peak the interest of people to come to the locations, and try their food too. Peters Drive-In should access all the channels and should transfer messages clearly to the target audiences. Marketing Strategy Peters Drive-In has really worked hard over 49 years to preserve product quality and maintain a large, faithful customer base around northern Alberta. The target customers of Peters Drive-In are both male and female and range in age from 5-75 years. Peters Drive-In is a must-stop location for road trippers heading east. And for shift workers finishing up work at 9 a.m. who really need a burger before heading home. (Olafson, 2017) This iconic restaurant is an ideal destination for hungry individuals and families who are looking for a quick meal, but are not willing to sacrifice quality. Most customers are financially secure and have or are in the process of achieving a formal education. The classic old school vibe and quality of Peters Drive-In allows them to excel in customer retention, especially within an older more conservative demographic of Albertans. The consistency of Peters ensures that customer expectations are met every time, making them more likely to be repeat customers. Although this consistency is one of the reasons Peters is a local favorite, we feel a new product development strategy will be highly beneficial in attracting both new and return customers to the Drive-In. This new product development strategy begins with introducing a flame grilled chicken burger to the Peters menu. The chicken burger will expand Peters target market to include a more health conscious demographic, while also giving return customers a new reason to Drive-In. This will increase customer volumes and sales. Peters will take full advantage of this product release by ramping up social media attention to make their new chicken burger the talk of the town. Through outlets such as Facebook, Instagram and Twitter. Peters will host contests and giveaways to increase customer excitement for the new chicken burger. This will allow them to increase publicity and reach new clients, especially within a younger demographic that might not listen to their radio ads. Due to its iconic name in Northern Alberta, the news of the new Peters chicken burger will spread quickly, enticing many new and old customers to stop by a location. Peters has always actively supported charities, however th e original owner Gus Pieters kept it a private matter and out of the public eye. Gus Pieters was a charitable guy, but not too many people knew about it because he was so humble. Pieters helped kids whenever he could. Each year, Peters and the team would make 4,500 burgers and donate them to underprivileged children at the annual firemens Christmas fundraiser and party. (Olafson, 2017) Since socially responsible business is a major concern of modern day consumers, Peters plans to host charity events and fundraisers. By doing this on location, Peters will attract more customers and showcase their commitment to the community. Peters also plans to host events such as car shows and a poker run stop in the future, to encourage the community to come out to their locations. This brings the classic Peters image back, and gives customers and families a positive experience that they will associate with the restaurant. Becoming more active on social media and within the community will only inc rease the iconic image Peters drive-In has, thus increasing customer retention and truly making it The Drive-In You Cant Drive by. Peters has relied on their iconic name and has conducted most of its advertising through radio ads in the past. Peters has never been too extensive with their advertising campaigns because their classic products sell themselves. However, with the release of the new chicken burger, Peters plans to take a much more aggressive twenty first century approach to marketing. Peters will achieve this by ramping up social media significantly by hiring experts to take over their pages. To do this Peters must triple their marketing budget to account for all three channels of advertising. Radio allowance will stay consistent with past years; however social media networking will take up fifty-five percent of the advertising budget. This is because social media has the largest potential to attract a new generation of customers. Also advertising for community and charity events will be done through social media platforms. The rest and smallest portion of the advertising budget will go toward prepari ng and hosting events and conducting product promotions. This approach will ensure the chicken burger is a success and Peters iconic image will only improve. Marketing Mix: Introduction of New Product. Peters current Food menu consists of: Beef Burgers Hot Dogs (Cheese dogs) Fries Onion Rings Poutine This is the introduction of the new PETERS flame grilled chicken burger. This burger would be virtually the same as the beef burger, with one exciting change, CHICKEN!! To stand alone in the market and be socially responsible, grain fed chickens would be the first choice for this venture. This burger would be flame grilled to perfection, be juicy to the bite, and have the same delightful taste as the beef burger. The traditional Peters secret sauce can marinate the chicken, to help give it that taste peters is world renowned for. Right now Peters sells approximately 4000 beef burgers on a busy day and 4000 milkshakes any given day in the summer months (Ribecco, 2017). With the addition of the chicken burger, this would introduce a whole new market throughout Calgary to the flavors of Peters. With consumption of Poultry on the rise in Calgary, and beef on a decline over the past few years. Having the competitive edge with bringing chicken to the table of the customer, will juristically improve the profitability of Peters. Health trends are always favoring chicken, and with healthy options mainly targeting women more often than not, this is a great way to appeal to the female population in the area. Price Plan for New Burger: Current prices for food at Peters are as follows: Single to triple burgers- $4.10-7.10 Hot dogs- $3.90-4.50 Fries- $4.00-8.00 Onion rings- $4.50 Poutine- $6.00 With these current prices Peters could easily price their New chicken burgers at a modest $5.25-6.25 per burger to make a healthy 60% profit, but because Peters isnt all about pure profit, this price can be adjusted accordingly. Peters currently purchases their beef from Centennial food services in Calgary, who also provide poultry as one of their services. With current purchases already going through this supplier, adding boneless chicken breast would be a quick addition to the existing order, possibly be a way to cut costs with discounts for more volume purchases. Prices at competitor Burgers places in the area are in the $6-8.00 range, so competing with them would be a profitable way to attain customers, and keeping the sauce the same increases order of the spices, but means they can save by making more at one time. Being competitive with the other local burger places in the area will attract more sales and with hopes raise profits by a 10% increase in the first year, this is because they already have a busier client base then the competitors. The closest burger spots to compete are over five blocks away, and not on a main road like 16th avenue, so they can corner the chicken market in the area for years to come. Placement/Distribution: The addition of this new burger would be cost effective for shipping to the store, providing they stay with the current provider Centennial food services (N/A, 2017). Peters would be able set this up by contacting their current food representative to discuss options for new meat sales. With Centennial being a local supplier, they are the perfect choice to represent Peters in the introduction of the burger. They already have an existing relationship and with supply and demand, Centennial, will be a major choosing for the burger to be successful in the future. Local Purchases means food is fresher than anywhere else and they can ensure the chicken is grain fed, plus this keeps the purchase cost in local Alberta economy. A huge part of the delivery process is to become more socially aware, younger consumers care how the food gets to them and if it was local or long distance. So local deliveries mean less carbon footprint, which in turn means being more socially responsible, so this also makes the environmental consumer appreciate the food that much more. Current distribution method is the best choice, for the best prices, to pass along to the customer. The customers can purchase this new Chicken burger and any of the rest of the menu by heading to 219 16 Avenue, in Calgary, or 131 Leva Avenue, in the world famous Gasoline alley, Red Deer (just off the QE2 southbound, with access from the first Northbound exit). The Calgary Location is open from 9AM to Midnight daily and Red Deer is open daily 10-10 (Website, 2017). This is very convenient for any commuter in those areas to get themselves a burger and shake for the rest of their drive. They can also find out times, prices and locatons by visiting the Peters website at www.petersdrivein.com. Promotion for the 21st Century Drive in: Currently Peters uses radio ads in the slow season(Ribecco, 2017). They currently use radio platforms like: Virgin radio, C Jay 92, Jack FM and Lite 96.9 in Calgary, and BIG 105.5, Z98.9 and Real Country 95.5 in Red Deer. Peters would need to jump in to the 21st century with their feet firmly on the ground. Hiring a dedicated social media marketing representative, that would be the first step. They would be responsible for opening Facebook, Twitter, and Instagram accounts, these would be key to attracting new and younger clients. Using a new revised webpage to modernize the feel of the old school touch. Jumping on the social media bandwagon is almost an essential must do for any business to gain new business. They would need to set up a I was at peters drive in Facebook sign up page, so the customers friends can see it in their newsfeeds. To achieve success on these platforms they could hold weekly or monthly contests, which could be anything from Like Share contests to Trivia games on Facebook and Twitter, and Picture hashtag games involving Instagram. Adding pages to the website with links for things to do around Calgary, Charity pictures and events. Helping promote local community events page woul d involve more people to head to their site and with visuals of the food entice them to head to one of the locations. The next way to market the new drive ins image (Calgary and Red Deer), would be to have car shows in the parking lot at both locations on two separate weekends so owners could potentially be at both locations. This brings the classic 1960s Peters image back, peaks the interest of people to come to the locations, where they can try the food and check out the classic and performance cars. Peters would offer specials for car shows to attract more people to this type of event. Show and shines bring a lot of people who are interested in cars out for an afternoon of fun in the sun (this has been proven by event companies and parts stores to bring awareness of the area they hold the event). The performance JDM car markets, Poker Run stops would be a way to bring very nice motorbikes and new flashy cars to the same spot, and be free media outlet for the restaurant. These promotional strategies will increase profits by 20-30% in the summer and possibly become the new muscle car hangout in the process. This increases free advertising by 40% due to people wanting to see the cars and also mentioning the location on social media. There are limitless ways to promote the new chicken burger. Peters can incorporate a charity event along with specific deals or events they might want to host. One idea is to have a monthly drawing of charitable donations, voted on by the customer. This will not only attract a huge portion of the consumer base it will also promote a good philanthropy practice. Showing that peters cares about the community with fundraiser events, brings general awareness to an otherwise blinded consumer that might not be willing to stop in otherwise. Promoting events around the city that local and traveling guests can be involved with is a good way to get people out of the house and in to the city more. Posting social events around town also shows that peters cares about the consumers happiness within the community, but also gets people to be more interactive with the Peters brand which will in turn help with marketing all their products better. Peters could also take advantage of mixing a few of these promotion ideas together, by having a charity show and shine/poker run. This would bring excitement to the locations and they can even use the radio and social media to let the customer know whats happening at these events/charities. They could Introduce a charity Burger for the Hungry Eater, that burger could be a double cheese burger, with a chicken breast in-between, and topped with a couple onion rings. Add a Shake and some fries for a package price, and some of the proceeds can go directly to the charity that was voted for that current month. Conclusion We all know that peters had an image of offering beef burgers, milkshakes, fries and onion rings. To add a new flavour in the peters drive in we are introducing totally new chicken burger which is supposed to bring new changes to the market. Maintaining a reputed status in the society peters drive in is attracting new customer to generate sales with some gift cards and offers. They are also looking forward to organize a car show upbringing the old peters classic image back. We all know that the classic peters drive in lip smacking snacks sells themselves because of their iconic name and image which does not require huge marketing campaigns but still in the 21st century drive in promotions will always be beneficial in attracting new customers contributing to sales and profit. Also, a new demographic will be added in the peters drive in customers market who were originally buying burgers off DQ and Burger king which is much expensive than the product being introduced here. In addition to the social media marketing we are also looking forward for charity fundraising on a monthly basis and having chicken burger as a feature deal will for sure make the people familiar with our new burger and this is how we will be going to roll out our campaign article, C. o. (2016, 11 18). cbc news. Retrieved from http://www.cbc.ca/news/canada/calgary/restaurant-sales-calgary-full-vs-limited-service-1.3856939. BILL KAUFMANN, C. S. (2014, 09 16). Calgary sun. Retrieved 2017, from www.calgarysun.com: http://www.calgarysun.com/2014/09/16/calgarys-iconic-peters-drive-in-expanding-to-red-deer-after-53-years-in-the-burger-business Edwardson, L. (2017, 03 30). metro news. Retrieved from metro news: http://www.metronews.ca/news/calgary/2016/12/22/peters-drive-in-named-one-of-worlds-best-burger-joints.html Farms, S. O. (2017, 03 01). http://www.sunshineorganicfarm.com/price-list. Retrieved from http://www.sunshineorganicfarm.com/price-list. freepress), J. C. (2016, 09 23). http://www.cbc.ca/news/canada/calgary/food-chicken-prices-increase. Retrieved from cbc online newspaper: http://www.cbc.ca/news/canada/calgary/food-chicken-prices-increase-1.3776594 N/A. (2017, 03 11). Centennial Foodservice. Retrieved from Centenialfoodservice.com: http://www.centennialfoodservice.com/ Olafson, K. (2017, Febuary 2017). http://www.avenuecalgary.com. Retrieved March 21, 2017, from http://www.avenuecalgary.com/Restaurants-Food/5-Decades-of-Stories-From-Peters-Drive-In/ Peters Drive-In. (2017, 03 23). Retrieved from www.petersdrivein.com: www.petersdrivein.com Pieters, G. (2017, 03 01). Peters Drive in history. Retrieved from http//:www.petersdrivein.com/history. Ribecco, G. (2017, 03 01). Manager. (B. Halliday, Interviewer) services, G. f. (2017, 03 02). https://www.gfs.ca/en/products/product-categories/poultry. Retrieved from https://www.gfs.ca/en/products/product-categories/poultry. Website, P. D. (2017, 03 15). main page. Retrieved from Peters Drive In : http://www.petersdrivein.com

The Quiet American Essay -- Films Movies Vietnam War Essays

The Quiet American The film The Quiet American takes place during the 1950’s in Vietnam. The movie illustrates the atmosphere of Vietnam previous to the Vietnam War and during the French occupation of the country. The main plot of the movie revolves around three characters: Fowler played by Michael Caine, Pyle played by Brendan Fraiser, and Phoung played by Do Thi Hai Yen. For the duration of the movie the three main characters are involved in a semi love triangle. This triangle and the emotions that the male characters feel towards Phoung begin to characterize the way they feel about the country of Vietnam itself. Vietnam becomes feminized, taboo, and sexualized just as Phoung does in Pyle and Fowler’s eyes. The manner in which Fowler and Pyle struggle over Phoung represents the approach that Britain and America employed in their fight to â€Å"save† Vietnam from communism. Pyle’s’ intentions toward Phoung, although similar in some cases to Fowler’s, differ greatly at the same time. Both men view Phoung as a sort of object that needs to be saved or requires some sort of assistance in order to endure life. When Pyle falls in love with Phoung upon their first meeting, he decides that he must do whatever he can or whatever he deems necessary in order to â€Å"save† Phoung from a lowly existence. This is the exact same way that Pyle views Vietnam and its present condition. He wants to rescue Vietnam from what he believes to be unadulterated evil: communism. Pyle does this in a...

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To Kill a Mockingbird Project – Yen Vo and Eve Chen Foreshadowing – One form of foreshadowing in this novel is when Scout finds the bubble gum in the tree (page 44) . This event foreshadows the interaction between Jem, Scout and Boo, as Boo is putting those presents in the tree for Jem and Scout to find. Another instance of foreshadowing is when Jem finds his pants mended for him when he goes back to get them on page 76. We find out they were fixed for him afterwards on page 78 and when Jem states that â€Å"They’d been sewed up. Not like a lady sewed ‘em. -â€Å" ; this foreshadows the care of Boo Radley for Jem and Scout . We see later on, during the fire, that Boo cares for Scout when he places the blanket upon her. The last instance of foreshadowing would be when Scout is eavesdropping on one of Atticus’s conversations. Atticus was aware that she was listening and allowed for it to happen for quite some time before he calls her out and tells her to go to bed (page 117). This foreshadows the trial plot. Initial Incident – Boo Radley plot: I found that the initial incident within the Boo Radley plot was when Dill was curious about Boo, as it leads to further interactions with the Radley place and the climax (when the children are interacting physically with the Radley place). Trial plot: The initial incident within the trial plot would be when Atticus and Uncle Jack are conversing. This leads to the conviction of Tom and the tension between him and Bob. In Medias Res- I believe that the novel does not begin in medias res, because it does not begin in the middle of a significant event. It begins, however, with Scout explaining to us the situation and thus moving into a flashback of prior events. Motivation – I think that, in this novel, Scout’s biggest motivation is her Father. You really see her character develop as Atticus begins to tell her more. At the beginning, she was very blunt. She didn’t have much care for others or realization of her effect on others. This gradually changes throughout the book as Atticus begins to imply more about what’s right and what’s wrong. He tells her to often be mindful of others and their way of living as well as what they provide for her. For example, he tells Scout to â€Å"think about what Cal does for [her], and mind her,† which has an effect on Scout later as she no longer treats Calpurnia with disrespect or in a rude, ill-mannered way. This, among other implications, leads to a great development of Scout and thus shows the reader that Atticus is, indeed, her biggest form of motivation. Indeterminate resolution – I believe that in the Boo Radley plot there is an indeterminate resolution. I think this, because Boo Radley eventually â€Å"came out† after all that Scout, Jem, and Dill had done. Regardless to the fact that all three of these children were responsible for him coming out, Scout had been the only person to have met Boo Radley, but never saw him again afterwards. It was pleasing to see that Scout had finally been able to meet him, but will never see again nor will Jem or Dill ever meet, and this makes the resolution indeterminate and thus, the reader must decide on their own whether is was a sad, or a happy ending. Resolution – In my opinion, the resolution is satisfying, because after the development of the plot and the issues and questions that had risen from the story were resolved. Also, the solutions were realistic, regardless that they were not as expected or to my preference, but the realistic ideas enhance the story. For example, when Bob was trying to harm Jem and Scout, Scout was able to meet Boo Radley and that links the two storylines and resolves the Boo Radley plot. Setting – There are two passages in which I saw that the setting was significant to more than the physical aspect. One was : Maycomb was an old town, but it was a tired old town when I first knew it. In rainy weather the streets turned to red slop; grass grew on the sidewalks, the courthouse sagged in the square. Somehow, it was hotter then: a black dog suffered on a summer’s day; bony mules hitched to Hoover carts flicked flies in the sweltering shade of the live oaks on the square. Men’s stiff collars wilted by nine in the morning. Ladies bathed before noon, after their three-o’clock naps, and by nightfall were like soft teacakes with frostings of sweat and sweet talcum. because it reveals much more to us about the area, rather than just what eyes might see. We get a feeling of isolation and dreariness from the description. The other would be: The back of the Radley house was less inviting than the front: a ramshackle porch ran the width of the house; there were two doors and two dark windows between the doors. Instead of a column, a rough two-by-four supported one end of the roof. An old Franklin stove sat in a corner of the porch; above it a hat-rack mirror caught the moon and shone eerily. because it evokes a sense of darkness and fear, which is represented further as the children are leaving. Suspense – Three suspenseful moments, I believe, would include when Scout states â€Å" There was more to it than he knew, but I ecided not to tell him. † (page 50) This is suspenseful, because it leaves the reader wondering what could Scout be talking about. What was it that she wouldn’t tell him? And what was its significance? Another moment would be when Scout says â€Å"Then I saw the shadow. † This leaves a very tense and suspenseful feeling, because it raises many questions on what might happen next. The last moment would be this passage: But I must have been reasonably awake, or I would not have received the impression that was creeping into me. It was not unlike one I had last winter, and I shivered, though the night was hot. The feeling grew until the atmosphere in the courtroom was exactly the same as a cold February morning, when the mockingbirds were still, and the carpenters had stopped hammering on Miss Maudie’s new house, and every wood door in the neighborhood was shut as tight as the doors of the Radley Place. A deserted, waiting, empty street, and the courtroom was packed with people. A steaming summer night was no different from a winter morning. Mr. Heck Tate, who had entered the courtroom and was talking to Atticus, might have been wearing his high boots and lumber jacket. Atticus had stopped his tranquil journey and had put his foot onto the bottom rung of a chair; as he listened to what Mr. Tate was saying, he ran his hand slowly up and down his thigh. because it leaves questionable results within the reader and it’s a bit of a cliffhanger in which we can’t determine entirely what will happen next. Symbol – Three symbols within the novel would be mockingbirds, Boo Radley, and the snowman. The mockingbird holds a lot of symbolic meaning within the book. The mockingbird in the book represents the idea of innocence, and when killing the mockingbird it is killing the innocence. Boo Radley helps symbolize the development of Jem and Scout’s innocence into a grown-up moral perspective. The snowman, being black on the inside and white on the outside, symbolizes how the whites need the blacks even in a society in which the white people seem to be predominant. Theme – I believe that a main theme in this novel is the existence of social inequality, in which there is a growing prejudice towards various groups of people. This relates to several human conditions, such as isolation. When there is the inequality mentioned in this novel, it creates isolation to those certain individuals. Another human condition, in which it may relate, is risk-taking. As those individuals in whom the prejudice is against, they constantly take risks whenever they may do something of their will, because the spectators around them will not accept it and might do whatever is needed to stop it. The last human condition would be the commitment to values. This is major, because no matter the effects of others, these people within the book will fight until the end and will stay true to their beliefs. Tone – Narrated action: â€Å"Jem leaped off the porch and galloped toward us. He flung open the gate, danced Dill and me through, and shooed us between two rows of swishing collards. Halfway through the collards I tripped; as I tripped the roar of a shotgun shattered the neighborhood† This narrated action of the kids leaving the Radley house on page 71 creates a very urgent tone, as the use of the words â€Å"galloped† and â€Å"flung† are fast-action paced movements in which a reader would feel the urgency of the situation. Also the intensity of the tone is described in the last sentence, because in a situation such as that one the moment begins to get very tense and suspenseful as to what will happen next. Description: â€Å"The back of the Radley house was less inviting than the front: a ramshackle porch ran the width of the house; there were two doors and two dark windows between the doors. Instead of a column, a rough two-by-four supported on end of the roof. And old Franklin stove sat in the corner of the porch; above it a hat-rack mirror caught the moon and shone eerily† This is a description of the Radley house on page 70 when Scout, Jem, and Dill decide to try to see into it. The tone of this passage is an eerie, frightening one. It’s description is vivd and describes a place in which most people would run from, and thus creates the tone as states before. Dialogue: â€Å"Hush your mouth! Don’t matter who they are, anybody sets foot in this house’s yo’comp’ny, and you don’t let me catch you remarkin’ on their ways like you was so high and mighty! Yo’ folks might be better’n the Cunninghams but it don’t count for nothin’ the way you’re disgracin’ ‘em – if you can’t act fit to eat the table you can just set here and eat in the kitchen! This is dialogue in which Calpurnia is speaking to Scout about her behaviour around Walter Cunningham. The tone this creates is very fierce and strong, because it states that she â€Å"whispered fiercely† in which a reader can imagine the anger and the strong tone that she would be addressing to Scout in. Verisimiltude – I find that a moment when Harper Lee demonstrates verisimilitude is when Cecil Jones is beckoning that Atticus defends â€Å"niggers† in a tone that it would be almost shameful of Atticus to do. This reates a feeling in which it seems realistic, because during that time, people would accuse black persons as guilty, no matter what. It shows a prejudice against different coloured persons in which readers would know was present in that time. We understand that during this era it was practically impossible for a black man to win any sort of fight against an unjust accusation, and thus, helps make the novel seem more realistic. Antagonist – Right off the bat, in Part 1, Scout seems to meet a whole range of antagonists. While some are less memorable and less significant; such as Scout’s fights on the playground, misunderstandings between her and Miss Caroline, her bickers with Jem and her utter dislike towards her cousin Francis, there are some that represent a turning point for the characters or last throughout the whole story. One antagonist I think was a turning point for Scout and Jem was Mrs. Dubose. From Scout’s point of view, Mrs. Dubose is depicted as a rather vicious woman, who likes verbally abuse the Finch family, which is no concern to their father. She is more of an antagonist for Jem rather than Scout, as her words seem to wear Jem down more than it has an effect on Scout. The other ones in Part 1 are not as strong of antagonists but their opposition with the protagonists do last throughout the story. They are Aunt Alexandra and Nathan Radley. Nathan Radley, just wants to keep the children away from his brother Boo, but in the process he appears many times to have a slight dislike for the kids. While Aunt Alexandra is someone Scout dislikes due to the attitude her aunt poses towards her. The main antagonist that appears in the trial plot is the main theme of hatred against black people. This theme is represented in many characters but is most noticeable in Bob Ewell. I think this hatred is largely evident to have affected Jem the most because he had felt the most confident that Tom would not be convicted, and starts to cry when the opposite decision is made. He then tries to shut out the memory of the trial from his mind in order to grow up in hopes of fixing this hatred. Antecedent action – 1. During the first five years in Maycomb, Atticus practiced economy more than anything; for several years thereafter he invested his earnings in his brother’s education. 2. †Maycomb was an old town, but it was a tired town when I first knew it. 3. â€Å"Our mother died when I was two, so I never felt her absence. † Caricature – Scout: She is described by the adults as a girl who always wears overalls, never skirts. In the time of the story she c an be mocked for not acting the way a normal girl of her age should act. Characterization – Choleric: Scout is someone I would consider choleric. She has a restless nature as a kid and has the impulse to act on her feelings not fully aware of what the consequences will be. She can be described with having the tendency of being physically aggressive when nothing else works out due to her playground fights she constantly has with her classmates earlier on in the book. Melancholic: Mayella Ewell is a girl I feel is rather moody as she seems confused and shy. She does not want to talk much in court anxious that her words can have consequences. She also seems rather unsociable as she does not speak to anyone outside of her household except for Tom. Phlegmatic: Atticus is a lawyer who understands how to keep his calm. He is sensitive to the people around him and acts the same manner towards everyone no matter who the person may be. Sanguine: A character that I find quite lively would be Dill. Although he expresses to Scout how he feels lonely at home, he is one not to let the issue make him depressed. He finds a way to narrate it in a creative way to Jem and Scout before he reveals the truth. He is very easy going with his words as he tells Scout he hopes to marry her when he grows up, not caring about the problems that come along with his words. Direct: – Walter Cunningham (â€Å"If Walter had owned any shoes he would have worn them the first day of school and discarded them until mid-winter. He did have a clean shirt and neatly mended overalls. †) In this sentence alone, Walter doesn’t seem to be able to afford another pair of shoes or he would have not had to wait until it was cold to reuse them. Scout later in provides evidence towards this statement when she tells Miss Caroline about how the Cunningham family â€Å"never took anything they can’t pay back – no church baskets and no script stamps. She also explains to the teacher â€Å"They don’t have much, but they get along on it. † -â€Å"Burris† Ewell (â€Å"The boy stood up. He was the filthiest human I had ever seen. †) This sentence gives us detail on Burris’ physical character as previously mentioned in this chapter, the reason they children stopped to look at Burris in the first place was becau se something had crawled out of his hair. – Mrs. Dubose (â€Å"She was vicious. Once she heard Jem refer to our father as â€Å"Atticus† and her reaction was apoplectic. †) The writer does not waste time in pointing out to us that Mrs. Dubose is a vicious character. Also as many children do not refer to their fathers by their first name, she may have found this as the children growing up with disobedient manners. Indirect: – Dill (â€Å"The Radley Place fascinated Dill. In spite of our warnings and explanations it drew him as the moon draws water, but drew him no nearer than the light-pole on the corner, a safe distance from the Radley gate. †) This quote is conveniently placed at the beginning, to give us hints of Dill’s character right of the bat. He, like most children, is curious and has a desire to cure his curiosity no matter the cause, but is threatened by the thought of encountering something horrific or disappointing. This characterization is again used later on in the story when he goes with the Finch children to the trial, but later ends up crying when the trial ends up leaving him confused and short of words. -Calpurnia (â€Å"Again I thought her voice strange: she was talking like the rest of them. †) Calpurnia when is first heard by Scout talking to a fellow black person, she finds it odd how she changes her dialogue and grammar to match theirs. This hints that Calpurnia, even though she is well educated I too ashamed or embarrassed to be different from the rest of her community. – Atticus (â€Å"He put the newspaper down very carefully, adjusting its creases with lingering fingers. They were trembling a little. †) In the part of the story Atticus is confronted by several men from Maycomb, somewhat threatening him for taking action on defending Tom Robinson. We can tell that Atticus must have felt some fear making his fingers tremble, but still remains calm trying to remove the children from the scene. Dynamic: I do not find Atticus as an overly dynamic character. Throughout the book, his attitude towards the people of Maycomb does not change as well his actions are not compromised. He has some instances of disbelief and confusion towards the ending of the book, but these instances do not have much effect on Attticus’ psychological thinking. Realistic: Jem is a boy with very realistic feelings. He tries to hide his problems from the people around him, as he recognizes their problems and does not want to add to the issue. He reminds me of a teenager wanting to be left alone to think of their future or to sort out their thoughts. Stock: Burris Ewell to me is considered as a stock character. He portrays what people typically think of as â€Å"hill-billys†. He is too poor and his family too corrupted for him to attend school, therefore he drops out after a few days of it. Static: Bob Ewell to me has not changed in any way throughout the story. He is a person many people disrespect dues to his attitude and actions, and he proves it by having the trial against Tom Robinson, assuming he would be a hero for treating a black person like trash. He is deeply angered though, when people do not approve of his action and threatens not only adults but having the will to kill children in the end, proving to us that his personality does not change one bit. Climax – I think the climatic event of the trial plot was when Tom was convicted of rape. In the trial the tension between the two parties, being Tom and Bob, heat up as the plot is explained more with every testimony given. The information is accumulated to a point where the jury has to make a decision. This decision would then give us the climax and the result of everything that occurs afterward. The climax of the Boo Radley plot would for me be when the children sneak into the Radley house, although they see nothing, they are chased out of the house with fear. This fear I would consider to be the climax as afterwards the children seems to gradually stop thinking about Boo Radley, resulting in a denouement. Complication- In the trial plot, Scout’s main goal is to understand the trial and the changes it brought to the people around her. This is complicated by the fact that many of the people in Maycomb whom she thought she understood are suddenly opposed to Atticus’ actions. Some significant ones are the whispers of parents towards their children to treat the Finch children well, as Scout does not understand why they needed to be treated any differently. Another would be the how the adults in the story try to get Scout and the other children to leave the court, as she feels as she needs to be there to feel at ease with what’s been happening around her. In the Boo Radley Plot, the children’s main goal is to get Boo out of his house. They are stopped however, by many adults in hopes that they would stop pestering the Radley family. To these adults dismay, they continue though until one day they attempt to sneak into the Radley house and Jem loses his pants. After this, Jem is terrified enough that they stop these attempts. They then start finding odd objects in the tree near their house that start up their goal again, but this is quickly stopped when Nathan Radley presumably fills the tree hole. Conflict- Scout: Although Scout has to deal with the problem of the aftereffects of the trial towards the ending of her story, I think her conflict is how her peers and kin try to train her to be a lady as she is aware of their attempts and reasons but feel that they re unreasonable. Jem: Jem unlike Scout has a better understanding of why the adults want him to grow up to be a gentleman, but this is complicated when the trial of Tom Robinson comes into his life. He feels confused and rather that the trial ws unjust that he tries to erase every memory of this moment, leaving his emotions with nowhere to go. Dill: Dill de als with the problem of being a lonely child. He initially is sent to Maycomb to spend time with his aunt. Miss Rachel but Maycomb later on becomes his place of refuge when he runs away from home. He explains that he left because he felt as if his parents have no interest in him and he has no siblings to share this feeling with. Atticus: Atticus may be a confident lawyer, but he seems to be self-concious when it comes to being a father. He always tries to help his children follow the correct path in life but sometimes doubts himself in the process. This happens more frequently after the trial has taken place, as Atticus hopes that his children are not outcasted in the town due to his actions and beliefs in the trial plot. Crisis- When the Boo Radley and trial plot interlock, a crisis occurs as Scout and Jem who struggle to escape from Bob Ewell are rescued by Boo, this comes as a turning point as Scout had always thought Boo would never come out of his house, even though she had moments when she wishes he does. Deux ex Machina- Bob Ewell’s death would be something I would consider as deux ex machina, as it was very unlikely that anything was going to happen to Bob Ewell after the trial, however his death was placed in there will the people of Maycomb believing he fell on his knife. I think the author had placed this in the story to give us closure being that the narrator of the story was a child that would have slept uneasy knowing that Bob Ewell was still alive. Dialogue- The dialogue in the novel I felt was well written. It was very clear in the dialogue who was speaking and who they were speaking to most of the time according to their tone of voice and the emotions they express. Discovery- Scout throughout the book, her perceptions of Boo Radley changes as it goes from believing he was a dangerous man, to someone that save her and Jem’s lives. Exposition – 1. â€Å"He liked Maycomb, he was Maycomb Country born and bred; he knew his people, they knew him and because Simon Finch’s industry, Atticus was related by blood or marriage to nearly every family in the town. † This background info at the beginning doesn’t seem like much, as it just explains to us how close the Finch family is to the people of the town. However later on, we find out that due to Atticus being family to almost everyone in Maycomb, it is harder for them to deal with him defending a black person accused of a despicable crime. 2. † First Purchase Africa M. E. Church was in the Quarters outside the southern town limits, across the old sawmill tracks. It was an ancient paint-peeled frame building, the only church in Maycomb with a steeple and bell, called First Purchase because it was paid for from the first earnings of freed slaves. Negroes worshiped in it on Sundays and white men gambled in it on weekdays. † This gives us insight on how the black people of the time were disrespected, that a house of worship for the people is regarded as a house of sin for a white man. Flashback- In one flashback, when Scout explains to us once when Uncle Jack helped her with an injury when she was younger. For me, I would consider the whole story a flashback. The story starts off with telling us about when Jem was thirteen, but on the next page it tells us Jem is only eleven. Foil- Bob Ewell can be considered a foil to Atticus as Atticus does not seem to view him as an enemy but someone rather with opposite values. Bob Ewell is what the people in Maycomb would consider a no-good, and being careless towards his children. While Atticus is seen as the opposite as a man who takes good care of his children and is focused on his job. Hero- the hero in this book would be Atticus. Atticus being a lawyer, to the children it seems like he is defending â€Å"innocent† people no matter who it is as to them he seems like a hero. Jem idolizes his dad, as he shows many instances of wanting to grow up and be a lawyer like his dad. Many people around Scout also praise Atticus as being a hero for being able to stand up for his beliefs and not giving up no matter the situation. Narrator- I believe Scout is a combination of a naive and reliable narrator. She is naive being that she only a child and have not developed a complete understanding about the situations around them. We catch her not understanding the trial as much as we thought when Jem accuses Scout of not being able to comprehend the situation. This is later proven when the results from the jury are shown yet she does not feel as sentimental as her family does towards the situation. Protagonist – the protagonist in this book would be Scout. It is Scout because she is narrating the story in first person, meaning the story is about problems and situations revolving her she is the only person that all the situations in the entire book could be about. Subplot – I think the Boo Radley plot would be considered as a subplot, as this plot I feel does not impact the reader as much as the trial plot. The Boo Radley part gives us an introduction to the children and their lives, but they do not give us a clear problem that the children deal with. The Boo Radley plot does not seem to have much effect on the children when they are grown enough to accept that Boo Radley will not come out of his house as they seem to accept Boo they way he is.

A look at Abnormal psychology essays

A look at Abnormal psychology essays A Look at Abnormal Psychology through SYBIL Although Sybil Dorsett had many psychological problems, there are some that have a larger role in determining the outcome of her life. Her mother, the main cause of Sybils abnormities is in not the sole cause. Sybils identification with the males in her life also causes her some distress, since she trusts the three main males in her life, but they in turn do not offer her any help. Sybil is also troubled by the fact that she is unable to channel her creativity in a productive manner. While she has many talents she is unable to utilize them as they are all trapped in her separate selves. Finally, due to her mothers condition and the effect her mother had on her, Sybil suffers from a denial of self -realization. Through the combination of these and other predicaments, Sybil develops very individualistic ways to deal with the problems of everyday life. Mainly, she develops different people to help her deal with her troubles and tribulations. Sybil does not come into contact with many males during her life, as she tells Richard herself during their intimate time together. The other men in her life, her father, and her doctor during her childhood are both aware of her condition. And Richard also later finds out about Sybils uncommon troubles. However, although all of them have the power to help her, they do not. Her father, clearly aware of his wifes treatment of their daughter stands back and does nothing. The doctor, as he confesses to Dr. Wilbur near the climax of the movie, knows about Sybils multitude of physical troubles, and yet he does not alert the authorities or confront the mother. Richard, after finding out, leaves Sybil and also moves out of his apartment. Sybil must feel some sort of abandonment, since these men chose not to come to her aid when all of them had the power to. This, undoubtedly, has a troubling affect on her self-esteem and self-...

Making sense of strategy Essays

Making sense of strategy Essays Making sense of strategy Essay Making sense of strategy Essay 8301 A Making Sense of Strategy I An Analysis of the Impact of the Internet on Competition in the Banking Industry, using Porters Five Forces Model [Student Name] [Student ID] [Submission Date] words: 2500 Table of Contents Question 1: Examine how the emergence of the internet is likely to affect the competitive landscape of the banking industry. a. Evolution of Internet its Effects on Banking Industry: In todays modern era, nobody can deny the immense growth of technology and power of computerization. Modern computerized revolution has penetrated into every sector in the form of internet. The emergence of internet has greatly helped the banking industry to setup a domain of its clients and mark their geographic locations. This computerized system of banking simply refers to E-banking that is a broad term that takes place on the online system. There is no need to go personally to the bank; it only demands an online system to make the financial transactions. It can also be called as online banking, phone banking or a personal computer banking, etc. The power of online banking and e-business solutions has greatly helped the customers to make instant transactions online. With these latest wired facilities, banks can easily carry out their account operations, or the e-business plans, the online banking system now provides full convenience to its customers to check the status of their accounts and to make transactions at its fastest pace. Electronic banking has become a platform to meet the demands of the changing and growing consumer as well as develop a new base of customers. It is not only the fastest mean of transaction but also provides more efficient ways to handle your bank account. It has provided many Job opportunities by enlarging the commercial market. There is a substantial increase in the altering standard of living and know how scientific the efficiency of the people decided that the Internet and online banking channel is that were hardest smack and used confidently. Lets discuss about the benefits of todays online banking system and its various client oriented approaches. The most basic elements of an online banking system are Customers Account Management, Provision of Fast Solutions, and Value- Added Services and Support. One of the biggest advantages of online banking is the efficient account management and its operations. Be it an online purchase request, or a simple balance enquiry, be it a cash transfer process or an e-business investment, the power of online banking operations has made it much easier than before. Now, the customers are not required to go and visit bank themselves. With online banking facility, they can easily operate their accounts, make transactions and can have their bank statement checked instantly. Moreover, corporate banks can easily provide fast services to their customers by using their online banking system. Another advantage of online banking is the reduction of business cost. An online system provides a central data repository and a network of computers attached with the main server. This helps to reduce the operational costs of a bank for maintaining more branches at different locations. Internet is the most powerful source to capture a wider audience simultaneously. With this facility, it has become much easier to setup a network of online banking system. Internet banking does not restrict the banking system within a country but allows offering their services globally without involving any extra cost. Internet has made it easier to target specific market online. It directly allows bank to focus more and to provide full product information, services or any other information necessary to be known by the customer. This feature gives advantage to the bank to get the hold of most profitable customers and to keep up the long term relation with them. Online banking approach provides flexibility to remain connected with your valuable customers 24 hours and keep them updated about their desired information on a regular basis. This helps to enhance the image and reputation of the bank. Provision of fast value added services helps to acquire ustomer attention more promisingly, with added customer loyalty and trust. A lot of new innovative technologies and advance services are rapidly becoming a part of online banking system. This will provide a competitive edge to bankers by attracting more customers with powerful client oriented packages and consumer driven initiates. Internet as a strong means of communication has greatly helped to boost the online banking process and making it a future demand of todays banking industry. Question 2: be able to compete in this environment dominated by internet and online banking. . Fundamental Requirements to Establish a Hi-tech Banking Industry: With the huge growth of banking business and emerging need of internet banking, there must be a wide availability of resources and capabilities that a bank should possess to compete in a fast paced environment. Lets talk about these resources and capabilities that make a bank successful in todays modern computerised world. 1 . Online Banking: The first and foremost necessity of todays computerized banking industry is to have an online banking system. With the power of internet, online banking is the only system which provides easy solution to customers problem. Now your problems can be addressed instantly on the net, through your banking network. Different banks are providing different packages and services to capture more market share and customers loyalty. These includes special banking offers like car loan facility, house loan, study loan, business loan, credit card facility, visa card for shopping purposes, and much more. With each value added service, different banks offer different packages and discounts to their customers, to make their online banking system better and most desirable as compared to their competitors. . Mobile Banking A new state-of-the-art facility in computerised banking industry is the mobile banking. With this innovative technology, customers can now operate and check the status of their account online, by using their mobile internet. Majority banks have been providing an alert message facility to its customers. You can easily subscribe to any online value added service by sending a text message on your bank servi ce number, or online help number. Either it be a request for your account balance to be received weekly or monthly basis on your mobile via sms alert facility, or it is request o get your transaction details as an instant message from your bank. The mobile banking is a highly beneficial facility for businessmen and entrepreneurs. 3. Competent Staff Another emerging need of internet and computerised banking is the availability of competent and talented staff. Having educated and smart people on board can greatly help to contribute positively in companys growth and development. Moreover, it is required that the staff must have the prior knowledge of online internet marketing and e-business strategies to effectively carry out the banking operations. Experienced staff and trained people would be able to handle technical and non-technical, both problems easily, and would be in a much better position to meet customer needs to their full satisfaction. Another added benefit is the establishment of healthy learning environment, where senior and trained personnel can help to train new staff on the latest online tools and banking software, and could also get benefited from fresh ideas of the newcomers. . Secure Network One of the most important concerns of online internet banking is its system security and safety. The account information is the most confidential data of a customer that eeds to be privately secured. It is highly important that the bank must have a firewall protection and other security protocols and measure to keep data safety and integrity. Cybercri me and hacking are at its peak. There is a need to protect system from these online threats, malwares, computer viruses and other bugs that can lead security techniques and softwares to protect clients data. This high end protection enables the bank to carry out its operations smoothly and helps to maintain the required trust level with its customers. 5. Prior Planning Action Banking business is progressing rapidly with todays market needs and customers ecessities. Market is the survival of the fittest. Without proper business action plans and strategic marketing policies and procedures, a bank cannot compete in recent electronic banking environment. A banker must do a proper market survey and study of its operational environment before starting its banking business. This helps to determine its main stakeholders, competitors, and current services provided. Moreover, it would be helpful to make a healthy business structured plan and improved programmes, offering better policies and procedures, as compared to other competitors of the banking industry. Question 3: The authors argue that certain theories and concepts used to key for competitive advantage in the traditional business environments are no longer important in this new era of internet dominant environment. Explain. Contemporary Theories and Internet Dominant Environment The modern approach of online baking and internet e-business has changed the banking procedures and operations drastically. A lot of new effective marketing strategies have emerged to address and solve customers problems and to provide better services. However, we should not forget about the indigenous and ontemporary marketing theories and philosophical models that makes the foundation of todays banking business. These models are the pillar stones of banking system. The old theories of competitive advantage demonstrate the basic working principles of banking business and its consumer driven approaches. One such competitive advantage theory is the Porters Five Forces Model. This framework is based on five forces that can influence the banking industrial structure. This model helps you to understand about the strength of your current competitive position and makes an important part of your planning toolkit. Porters models highlights about the Competitive Rivalry i. e. the number and capability of your competitors. If you have many competitors in the market, and they offer attractive products and services, then you will most likely have little power in the situation, because suppliers and buyers will go elsewhere if they dont get a good deal from you. Secondly, the Supplier Power i. e. how easy it is for suppliers to drive up prices. This depends on the number of suppliers, the uniqueness of their product or service, their strengths and selling capabilities. The third force is the Buyer Power i. e. the customers who inally consume the product or the firms who distribute the industrys product to the final consumers. Potential customers can bargain to cut down the prices being charged by the firms and can demand better quality and service of product. Then we have the Threat of Substitution i. e. the ability of your competitors to find a different way of doing what you do, by introducing substitute products having ability of satisfying customer needs effectively. Porters last and fifth force is Threat of New protection for your key technologies, then new competitors can quickly enter your market and weaken your position. If you have strong and durable barriers to entry, then you can preserve a favorable position and take fair advantage of it. Porters five forces model and generic strategies are easily applicable and greatly important for all the banking business scenarios. These basic strategies are the basis for all new and advanced theories and strategies. All banking business must consider and incorporate these theories, while designing and planning their marketing strategies, policies and programmes. Question 4: Select a bank in your home country and answer the following: a. Using Porters Five Forces model, discuss its competitive environment, b. How the internet impacts it competitive position and c. How it has continued to preserve its competitive position. a. Porters Five Forces Model Lets take the example of Central National Bank of America and discuss its operations based on the Porters Five Forces Model: Rivalry among Existing Competitors Business rivalry leads to a healthy market competition among existing firms as well as new entrants. If there are lot of competitors in the market, each competing for the same products and services, then there are strong chances of price fluctuation, innovation of new products and services, better advertising methods and campaigns nd provision of quality products. Business rivalry greatly effects the marketing operations and setups of business firms. Each firm tries to adopt effective methods and techniques to capture greater market and community share. Some may reduce their product price to attract more customers, while others try to introduce more innovative and substitute products. Some firms pay special focus on their advertising methods and campaigns to get a larger customer share, as well as making improvements in their products and services. For example, in Central National Bank, the competition among different banks is very high. The Central National Bank of America has to face strong rivalry from its competitors. To cope with it, the bank has adopted several policies including provision of improved quality of services, well planned advertising campaigns, and customer focused initiatives, to gain higher market share. Threat of New Entrants New entrants always bring a healthy competition in the market with their new innovative products and get a share in the market easily. Banking industry in Central National Bank is also on the rise. It is growing at a very good pace. Due to tough competition and emergence of new entrants in the market, Central National Bank of America, is forced to lower its margins in order to attract the customers. Threat of Substitute Products Services Nowadays, consumers are paying attention towards a better quality and affordable price product. This leads to competition among different firms to introduce high quality, superior products, but within the buying range of their customers. These substitute products and services are the basis to differentiate and makes a firm achieve better position in the market from its competitors. The banking industry is also adopting several cross-cutting techniques and policies to fulfil customer needs nd make them happy with their operations. The Central National Bank of America is also striving from the past many years to win customers heart by establishing a strong banking setup and better implementation policies. Several new banking services including online banking, mobile banking, and e-business investment plans have been introduced by standard chartered bank, to provide maximum flexibility and state-of-the-art facilities to its customers. Buyers Bargaining Power A buyer bargaining power is another strong influential factor that greatly affects the business. If the prices are higher, then the company would be in a weaker position, aking its clients inclined towards other competitors products and services. However, keeping a reasonable and affordable price lowers the chances of a buyer to bargain for products at their desired price. This in return helps to strengthen the position of the company in the market. Americas banking industry offer fixed charges and prices for almost all the services. This helps to establish reasonable price criteria where consumers dont have to decide between different competitors products. For example, the bank account opening charges and minimal opening balance requirement for all the banks in America is nearly the same. This helps the lients to open an account in any bank of their desire, as it would not make any wide ranging difference to switch between two banks. Suppliers Bargaining Power Suppliers bargaining power hold special importance to influence the market. If suppliers are providing high quality products which can meet clients need to its fullest, then they are in a better position to bargain a higher price for that product. Making services and products up to the mark and maintaining a suitable quality standard helps the suppliers to get a larger share and incentive out of their spent cost. Moreover, customers also prefer to buy a quality product. If other suppliers bargaining powers are lower, then the customers demand to get high quality, good featured product also rises. In Central National Bank of America, the suppliers of bank include the customer deposits, mortgage-backed securities, mortgages and loans, and loans from other financial institutions. The availability of several banks in the market makes the suppliers bargaining power high. a. Impact of internet on competitive position Power of internet in the banking sector has contributed greatly to promote and spread its operations worldwide. The facilities like online banking, mobile banking, ith quality internet banking services. Standard chartered bank is a multinational bank that also adds to the competitive edge. Moreover there have been so many unique services linked with standard chartered online banking that are provided by the bank. These all factors have helped the bank in setting the competitive advantage. c. Managing competitive position Standard chartered bank KSA, strong adherence to its policies and customer-oriented approach has helped to establish its reputation and image in the market, so far. It is considered as a leading bank in Saudi Arabia banking industry. This is also due to its onstant revision and upgrading of the online services and programmes to meet customer needs. Bank manages its competitive position by adding new services to its service line and by maintaining the standard of its services. Customers can get maximum benefit from standard chartered bank for its new initiatives and better revised policies. References Gefen, D. and Straub, D. (2000). The relative importance of perceived ease of use in IS adoption: A study of E-commerce adoption. Journal of the Association for Information Systems, 1, pp. 1-28. Gerrard, P. and Cunningham, J. B. (2003). The diffusion of Internet anking among Singapore consumers, International Journal of Bank Marketing, 21 (1), pp. 6-28 Kalakota, R. and Whinston, A. B. (1997). Electronic commerce A managers guide. Massachusetts: Addison-Wesley Longman. Porter, M. E. (1979) How Competitive Forces Shape Strategy, Harvard Business Review Simpson, J. (2002), The Impact of the Internet in Banking: Observations and Evidence from Developed and Emerging Markets. Telematics and Informatics, 19(4), pp. 31 5-330. Thornton, J. and White, L. (2001) Customer orientations and usage of financial distribution channels, Journal of Services Marketing, 15(3), pp. 168-185.